Tuesday, 9 September 2014

Proficient Sweetheart was a 1933 American rom-com

Professional Sweetheart was a 1933 American rom-com regulated by William A. It featured Ginger Rogers in her first film with RKO Radio Pictures, alongside Norman Foster, Zasu Pitts, and Frank Mchugh. The film is a comedic parody of the radio business, a contender to the film business. 
Eminence Eden is a radio star, the "Virtue Girl" of the Ipsy-Wipsy Wash Cloth radio program, whose backer, Sam Ipswich, needs her open picture to match her radio persona, and has her always escorted by the press executor, Speed Dennis. Eminence's true identity is one of a gathering young lady, who affections going to dance club, drinking, moving and having a decent time. 
Grandness starts to be courted by an opponent patron, Kelsey, who endeavors to enroll Jim to get her to escape, letting him know that their whole sentiment is simply an attention trick concocted by Speed. Kelsey guarantees Jim that in the event that he can persuade Glory to escape and sign with his radio project, supported by the Kelsey Dish Rag Company, she will be better off. From the get go Jim concurs, yet then comprehends that the new support is just out to utilize Glory, and gets to be disappointed with the whole process. At the point when the two run off to make tracks in an opposite direction from all the interest encompassing, they run once again to the country surroundings where Jim originated from. As they are sinking into nation life, Speed touches base to endeavor to get Glory to come back to his show. 

Amid a meeting with the feature writer Elmerada de Leon, Glory indicates that she may not re-sign with Ipsy-Wipsy. She says that she is burnt out on continually being "the great young lady", and needs to let down her hair for some time. Alarmed of the possibility of losing their star fascination, and to pacify her, Ipswich and Dennis hatch a reputation plan to have her romanced by one of her numerous fans. They choose a most doubtful subject, Jim Davey, who hails from the slopes of Kentucky. On the other hand, when he arrives, the improbable happens and Glory starts to experience passionate feelings for Jim, and when he proposes, she acknowledges. Be that as it may, she supports Kelsey contract offer more and signs with him. To dislike her, Speed signs Jim, who is a writer, to an agreement of his own. A trade off is at long last arrived when the two patrons unite, blending their two organizations into the Ipsy-Kelsey Clothiers, and have the youthful couple perform together. 

The main tune in the film, "Nonexistent Sweetheart", words and music by Harry Akst and Edward Eliscu, was credited to Rogers. In any case, later it was discovered that Rogers' voice was named by Etta Moten. Rogers would later compose in her self-portrayal, Ginger My Story, "I was astounded and irritated. I had been singing professionally on the stage and screen for a considerable length of time and thought it absurd to hear another person's voice leaving my mouth." 

The screenwriter of this film, had composed an extremely effective Broadway play which ran from December 1926 through May 1927 at the Music Box Theater in New York. Titled, Chicago, it would turn into a quiet film in 1927, likewise titled Chicago, before being revamped in 1942 with the film titled after the principle character, Roxy Hart. In the 1942 form, Ginger Rogers would be brought together with Watkins and assume the main part. The play would be changed as a 1975 musical on Broadway, and in a film, additionally titled Chicago. 

A few industry distributions of the time inaccurately ascribed the screenplay to Jane Murfin, a RKO staple of that period. 

Tuesday, 26 February 2013

Childhood sweetheart

Childhood sweetheart is a reciprocating phrase for a relationship (but not a partnership) between young persons. This may come about by an extension of friendship, physical attraction or develop from natural affinity.

The relationship is usually platonic and lasts a short to medium period of time. This experience forms the basis of subsequent future relationships later in childhood and/or adulthood. Usually, an individual will have up to only one childhood sweetheart as this term is indicative of a milestone in the growth, development and maturity of a young person. In ideal circumstances, the term applies mutually to both parties and corresponds both ways, hence the plural being childhood sweethearts.

The relationship may involve romantic love or may be an extension of a close friendship. Often, intimacy by way of kissing will occur in order to show affection. This is in addition to hugging / cuddling, holding hands, etc. The term first love may also apply in certain situations.

Occasionally in later years, these friendships are 'rekindled' following separations or passing of their adult partners which lead to a later life marriage, union etc. These instances are notable as they are made popular by media coverage.

Wednesday, 25 July 2012


Jermaine Dupri and Mariah Carey co-produced their cover of the song for Dupri's debut album Life in 1472, and it was also included on Carey's 1998 compilation album #1's, later appearing on her 2001 greatest hits collection and remix compilation The Remixes. It was scheduled for release as the second single from Life in 1472 in 1998 and was meant to be given full single treatment, with the manufacturing of commercial CD singles and CD maxi-singles (among other single formats). Sony Music Entertainment retracted the commercial single at the last minute, and it was never officially released. Some retail outlets received the commercial singles, and many of them were sold. Most stores gave them away free, or as free extras with the Life in 1472 or #1's albums. Many were still left, and Amazon.com controversially sold them for a while from January 2000.

"Sweetheart" was only given a commercial release in parts of Europe and Asia, where it garnered minor success and reached the top forty in most markets. The commercial single was originally scheduled for release in the U.S. before the eligibility rules for the Billboard Hot 100 chart were changed to allow album cuts to chart. Following the change of rules for the Hot 100, the rules for the Bubbling Under Hot 100 Singles chart were changed as well, to allow airplay-only songs that were bubbling under, or had not yet entered the Hot 100, to chart there. "Sweetheart" began to receive radio and music video airplay in autumn 1998, and on the first week of the rule change, when the song's run as a promotional single was ending, it entered the Bubbling Under Hot 100 Singles chart at 25 and remained on the chart for one week. Another example of a song that peaked low on the chart near the end of its run due to the rule change was Natalie Imbruglia's "Torn", which had a long run at number one on the Billboard Hot 100 Airplay chart.

The single's video, directed by Hype Williams, shows Dupri and Carey in various locations ranging from a modern Spanish art museum (the Guggenheim Museum Bilbao) to a secluded beach and an exclusive nightclub. The song's theme of having a "sweetheart" runs throughout the video. Carey and Dupri re-recorded their vocals for a remix of the song, known as "Sweetheart" (The Story), which features more raps by Dupri and fewer vocals by Carey. Lil Jon, Mark Picchiotti, and Eddie Arroyo also created remixes of the song.

Friday, 2 September 2011

Plot Summary for Professional Sweetheart

Radio singer Glory Eden is publicized as the ideal of American womanhood, in order to sell the sponsor's product Ippsie-Wippsie Washcloths. In reality, Glory would like to at least sample booze, jazz, gambling, and men. When the strain of representing "purity" brings her to rebellion, the sponsor and his nutty henchmen pick her a public-relations "sweetheart" from fan mail. But they soon find that young love is not to be trifled with. Includes spicy pre-Code episodes and satirical jabs at a variety of targets. Written by Rod Crawford <puffinus@u.washington.edu>

Ginger Rogers is America's "Purity Girl of the Air" an image she does not live up to. She wants to give up the job and title but her manager selects a "professional sweetheart" for her based on her fan mail. The man selected, Norman Foster, is a hick from Kentucky but he finally tames the lady. Written by Jack McKillop <jem3@donuts0.bellcore.com>